Marketers have always sought to tell better stories to connect with their target audiences. It’s no surprise then that marketing videos are exploding in popularity. Videos are the perfect way to deliver your message, and the right kind of video can be a great tool for building brand recognition and creating an emotional connection with your customers.
Upgrade Marketing Collateral
Most marketers have a bunch of marketing collateral sitting around that can be easily converted into videos. This is a really easy way to create more engaging content for your audience. Taking some of your most popular articles and turning into a video series is a low cost way of adding value to your existing content and growing awareness for your brand.
Drive Higher Conversion Rates
You have a product and you know it’s good. You know people will buy it if they're introduced to it the right way. But how can you get that right introduction? Video is a powerful tool for converting visitors into customers. The average click-through rate (CTR) for video-based ads is 1.84 percent, which is the highest of any advertising medium. A higher CTR can lead to greater conversions, which improves sales.
Build A Vibrant Culture
Employers and employees alike are realizing that a happy, close-knit team is the key to success. That’s why employers are placing greater emphasis on creating an innovative workplace culture. One of the ways to achieve this is by using videos at company meetings and events to promote your company's mission, vision, and values. By incorporating videos, you can encourage active participation and create a more inclusive environment.
Increase Employee Engagement
Employees are 75 % more likely to watch a video than read text, and they are up to 22x more likely to retain the information. Also, watching videos is more fun than reading yet another email chain. Add videos to your internal mailers and training modules to make them more captivating. With videos, you can keep your employees engaged while still delivering critical information.
Communicate With A Distributed Workforce
Today, employees are working in places across the country, and even across the world. In lieu of face-to-face communication, videos are incredibly effective in communicating with remote workers since they boost message delivery and retention. Highly customized pre-recorded videos, such as those created by Visual Deck, provide self-paced and portable content to your employees globally.
Captivate Your Learners
Educational videos are not only a good way to teach, they also help in improving retention and comprehension. Videos are more effective than plain boring PPTs and PDF files. Animated videos can take the learner into a new world and let them experience things that they wouldn’t otherwise be able to. By using animated characters, educators can create engaging tutorials for students.
Enhance Existing Content
Educators have to keep their learners engaged, and that’s an increasingly difficult task. There are a number of ways that educators can use video to enhance existing content and engage students. From using them as teaching aids, to making videos for students as assignments, such videos can bring any subject to life, thereby increasing retention and comprehension.
Introduce Blended Learning
Blended learning is a mashup of two approaches to education: traditional face-to-face teaching and online learning. Educators can use videos to introduce blended learning – which means going beyond showing videos as part of class time. Videos can be used in many ways to give students additional information, enhance classroom discussions or complement textbooks.
Scale Your Business
Most businesses fail to make the most of video marketing because they don’t know where to start. The question of what video to create, how to edit and distribute videos remains unanswered. The solution? Hire video creation experts, like Visual Deck, to do everything for you! We have all the resources needed to create a high-quality video at an affordable price.
Slash Hiring Costs
Video creation, like any other skill, takes time to master. Hiring full-time employees for video creation is always a big commitment. Recruiting and training costs are always a concern. It makes sense to outsource video production to specialists at fixed prices, which may help you save up to 70% on recruiting costs. It also allows you to focus on your core business while avoiding the administrative hurdles of managing an in-house team.
Limit Risks With Fixed Rates
When selecting an outsourcing company, it’s important that they have the required expertise and provide transparent pricing. You don’t want to hire a cheap freelancer who keeps increasing the price for every revision, who doesnt deliver on time, or one that won’t have the skills required to do the job right. Outsourcing video creation to Visual Deck limits your risk as we offer fixed rates and deliver on time, every time. There are no contracts.
Here's How It Works
We’ll ask you to fill a simple form to understand the purpose of the video.
We’ll write a compelling script for your video and send it to you for review.
We’ll record a professional voice over based on your chosen preferences.
We’ll create a storyboard to show how the video flows scene by scene.
We’ll animate the storyboard and add music to produce a high quality video.
We will make any required changes to the video until we get your final approval.
We’ll provide a voiceover based on the gender & accent selected by you while submitting the video request. However, for some reason, if you’re not happy with the voiceover, we’ll provide you with one more option. Further change requests will be at additional pricing of $29/min (₹2K/min).